After an unusual, but successful, #GinADayMay 2020, the original and biggest gin-themed social media challenge is back for its third year running! Despite, or perhaps as a result of last year’s lockdown, it was gratifying that makers reported increased engagement as a result of #GinADayMay and heartening to hear other participants not only enjoy taking part but also, and consequently, making new friends, learning new skills and getting to know the gin community better.
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I thought maybe I’d have a rest after #GinADayMay but I forgot about Virtua-Palooza. And World Gin Day. And National Martini Day. And one or four virtual tours… suffice to say June has been another busy boozy month!
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So, it’s been nearly a month since the month that was #GinADayMay but what a month that was! Ordinarily I would have written the recap a little more promptly but (what with homeschooling two kids and caring for two elderly parents) lockdown hasn’t been particularly easy of late. Anyway, better late than never right? And actually it’s been really lovely for me to look back on it all with a little more distance; it’s really helped me appreciate just how good it all was!
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Well, I may not have gone to Copenhagen or Cornwall as planned but, what with homeschooling, the rise and rise of virtual gin tastings and – of course – #GinADayMay, it’s still been an incredibly busy month!
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Well, there goes April and an entire month lived in lockdown. Strange times indeed. I do hope you’re all keeping well and adapting ok; I think I am!
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Good grief. What a month it’s been. March may have begun normally enough but it couldn’t have ended more differently as we all find ourselves living in lockdown with the hospitality industry (among many, many others) facing unprecedented uncertainty.
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Thanks to the success of #GinADayMay 2019, it’s back for 2020! However, these couldn’t be stranger times we find ourselves in. As we are increasingly encouraged to physically distance ourselves from one another to help limit the spread of Covid-19, social media can play an important part in mentally bringing people together again. #GinADayMay was always about uniting and strengthening the gin community but, with the hospitality industry facing unimaginable challenges in the wake of the Coronavirus crisis, it is my hope that by sharing and promoting our favourite brands and businesses we can also help support them through these incredibly tough times.
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May was mega but this month – with World Gin Day, Junipalooza, Think Gin, National Martini Day and Negroni Week – should probably just be renamed June-iper!
Wow, what a month that was! I really hoped #GinADayMay would be a bit of a fun but I had no idea how many of you would embrace my little idea so wholeheartedly and I’m absolutely chuffed to bits you did!
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Wow, what a month! I knew #GinADayMay would keep me busy but I didn’t expect it to be quite that bonkers. And then there were the gin releases, gin events and gin deliveries… Read on if you, like me, need a bit of a reminder of what happened this May.
