Good grief. What a month it’s been. March may have begun normally enough but it couldn’t have ended more differently as we all find ourselves living in lockdown with the hospitality industry (among many, many others) facing unprecedented uncertainty.
Early March brought with it the release of Fever-Tree’s new flavoured sodas as well as the announcement of Junipalooza’s first ever trade day (which may or may not go ahead now Junipalooza has been postponed to September 2020). However, Coronavirus soon dominated the headlines bringing with it the closure of bars and restaurants nationwide and the cancellation of numerous events and festivals. Proving that adversity is the mother of invention, endless distilleries quickly switched production from spirits to hand sanitisers to support the country’s fight against Covid-19. But how best to support them and the wider hospitality industry in these strange times? Check out my latest blog for a few ideas from ordering cocktails-to-go to organising a virtual happy hour.
New Gin Alerts
Despite the mayhem, March brought us some magnificent new gins alerts including Mackintosh Mariner Strength and Old Tom Gins and Pothecary Smugglers’ Strength. Masons Phoenix Edition, a limited edition batch of their Original gin, also marks a huge milestone as Masons launch their new distillery following a devastating fire in April 2019. Better yet, for each bottle made Masons will donate money to The Fire Fighters’ Charity to thank them for their support. Meanwhile, and in keeping with some well established trends, Bombay Bramble features a blackberry and raspberry infusion and Pinewood Conservation Gin supports the National Trust for Scotland’s work to protect the pinewoods of Aberdeenshire’s Mar Lodge Estate.
My Month in Gin
Before the Coronavirus cancelled all our fun, I was lucky enough to spend International Women’s Day with some of my very closest friends and a big bottle of Warner’s, who were celebrating inspirational women all month by donating a percentage of their profits to Rosa For Women; the only UK-wide fund for women and girls.
I was also delighted to celebrate World Water Day and Mothers’ Day with One Gin in their beautiful gallery in Mews of Mayfair. Worldwide women and girls spend 200 million hours fetching water every day, risking not only their safety but also precluding them from work and education and, consequently, it is mothers who are often hardest hit by water shortage. So, by providing safe drinking water and adequate sanitation (something so many of us take for granted) One Gin is fundamentally changing the lives and futures of mothers, and their children, in Kenya, Ghana, Rwanda and Malawi. A perfect excuse for a celebratory cocktail or two if ever one was needed!
Welcome to My Collection
In addition to the Warner’s Rhubarb Gin I received for International Women’s Day, I was also gifted a very special, personalised birthday bottle of Batch Innovations Tagine Gin, a bottle of brand new Zeiver and a bottle of Manly Spirits Lilly Pilly Pink Gin which is being launched in the UK on 1st April.
Thanks also to The Gin Guide’s Paul who sent me this stunning Martini pin I’ve been lusting after since I lost my far inferior version at Junipalooza, and to One Gin for my glorious goody bag which included two beautiful drinks’ coasters!
Catching Up and Looking Forward
Goodness only knows what April may bring but, if you missed it, I’ve announced all the details for #GinADayMay 2020 so you could do a lot worse than spend your time in isolation planning your content for May. Until then, take care and stay safe. 🍸🛎🛎